Print design

Convention Brochures & Booklets

Project overview

I created the info booklets and brochures for Anthro New England 2024 and 2025, and MICE 2024. Each pamphlet went out to an audience of ~4,500 attendees.

Details

Company/client: Anthro New England & Massachusetts Independent Comic Expo

Role: Print Designer

Team: Designers, marketers, print shops

Time period: 2023-2025

Project type: Print Design

Goal

Primary: Communicate important information about the conventions to attendees.

Process

  • Matched the brand & theme of the organizations.

  • Collect information from different departments to fill the info pamphlets, over the course of several months.

  • Check in with department heads as I develop the designs.

  • Collaborate closely with the printer, meticulously reviewing test prints and revising files to ensure the highest quality standards.

  • Distribute copies to attendees.

Challenges

Collecting everyone's information can be a bit like herding cats — definetly the most challenging aspect of these project, but a challenge that's made me an extremely proactive collaborator!

Success

The info booklets were heavily used by attendees, and communicated important aspects of the conventions like event timing, layout, and featured artists.